HCSS Marketing, Media, and Communications Specialist
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ESSENTIAL JOB FUNCTIONS
- Develops internal/external communications
- Writes ad copy and assists with design for advertisements – print, digital, direct mail, etc.
- Helps develop and execute institution’s social media presence
- Writes general materials (patient/clinical content) which can be used for digital, print, etc.
- Collaborates with internal audiences to develop creative concepts and collateral materials
- Develops media pitches and addresses media inquiries, coordinates interviews, etc.
- Helps develop and execute integrated marketing plans for clinical services
- Works with representatives from Health System, Education and Research missions as needed
Marginal or Periodic Functions:
- Adheres to internal controls and reporting structure.
- Performs related duties as required.
KNOWLEDGE/SKILLS/ABILITIES
- Excellent written, oral and interpersonal communication skills
- Strong interviewing and fact-finding skills
- Experience in the development and execution of integrated marketing and communications plans.
- Exhibits clear knowledge of marketing and communications tools, including digital, print, direct mail, new media, outdoor, television, radio
- Experience tracking, analyzing and reporting results of marketing/social media campaigns
- Excellent written and verbal communications skills
- Collaborative
- Ability to work effectively and directly with people at all levels
- Shoot and edit video
- Proficient use of the Adobe suite of creative software, PowerPoint, etc.
Qualifications
EDUCATION & EXPERIENCE
Minimum Qualifications:
- Bachelor’s degree
- 5 years’ experience in public/media relations, marketing, journalism or related field.
WORKING ENVIRONMENT/EQUIPMENT
Standard office environment based on the UTMB Galveston Campus. Some daytime and/or overnight travel may be required to cover stories and/or cultivate relationships with sources and news media. Some work outside of standard business hours, including weekends, may be required, depending on nature of assignments/individual job focus.
Standard office equipment.
*This is a contract position through UTMB Healthcare Systems Staffing, no TRS benefits are associated with this position.*
Primary Location: United States-Texas-Galveston
Job: Media & Communications
Organization: HealthCare System Staffing
: Contractual
Shift: Standard
Employee Status: Non-Manager
Job Level: Day Shift
Job Posting: Jul 12, 2023, 9:11:50 PM
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